Our Foundation: A Commitment to a Better World -
Founded in 2017, Araatrika was born from a singular, powerful vision: to be a beacon of sustainability and a catalyst for positive planetary change. What began as a passion project—a small exhibition stall featuring carefully handcrafted recycled products by our founder—has blossomed into a purpose-driven brand.
Our Purpose: Sustainable Luxury, Accessible to All -
Araatrika stands at the intersection of ethical craftsmanship and conscious commerce. We believe that high-quality, sustainable living should be accessible, not exclusive. Our dedicated team, proudly consisting of eight (and growing) empowered women, ensures every product meets our rigorous standards for environmental integrity. Beyond our products, we are champions of women's empowerment, actively driving conversations about environmental awareness and climate solutions. Our core motivation is simple: to remain unwavering in our commitment to sustainability while ensuring our creations are affordable and accessible to everyone.
Our Impact: Recognized & Driven by Gratitude -
The Araatrika movement has resonated far and wide. From being distinguished as a runner-up at the prestigious Maharashtra Start-Up Week to being featured across numerous esteemed radio programs and news outlets, our work has garnered significant recognition. This journey of growth and impact is entirely powered by our extended family—our loyal customers. It is to you, our community, that we owe our deepest gratitude and continued dedication.